Digital Analytics Manager
Your territory
As part of our Data team, you will:
- Use data to drive a world leader in pet tech to new heights
- Manage tagging on all platforms (mobile, web) to enable end-to-end channel analytics
- Coordinate the implementation of Web and App Tracking
- Coordinate the successful implementation and optimization of Google Analytics in order to analyze digital marketing efforts
- Interpret, present data to different teams and manage multiple dashboards
- Be the main contact person for different teams in order to set up and utilize tracking codes that will deliver crucial insights for data driven decisions
- Work closely with our Project & Product Management, Marketing and Software Development teams
- Bring in your fresh ideas to make Tractive better - you’ll never hear the phrase “...because that’s how we’ve always done things”
- Continuously grow personally and professionally, take ownership of areas that show your potential and attend workshops which help you get to the next level
Your profile
Key requirements:
- Professional experience with Google Analytics, Firebase and/or any other mobile tracking solutions
- Ideally experience with Google Tag Manager
- Project management skills and experience with ticket management systems (e.g. Jira)
- Good understanding of event based tracking approaches
- Knowhow in working with marketing pixels is a plus
- Basic understanding of web and mobile development
- Ideally experience with SQL, Google BigQuery and Looker Studio
- Very good English skills
Does this sound like you?
